Category Archives: Media

Emerging Trends at Fashion Week 2008 – Social Media or Shorter Hemlines?

Fashion Week in 2007 was the year for the celebration of staple institutions in the fashion world. Lacoste was applauded for 75 years of defining timeless and Ralph Lauren took a much deserved bow at the end of the runway for 40 years that have reshaped the industry.

As last year applauded the traditional, Fashion Week 2008 has embraced the new. New media that is. In 2006, bloggers were handed the much vied for press passes among the Anna Wintours of the industry. 2008 sees another first on this front. IQONS.com, a social networking platform that has connected some of fashion’s premier young talent with the industry’s superstars, was enlisted as a media partnership, alongside longtime traditional media partner The New York Times.

I find the most compelling aspect of social media to be the ability for a community to contribute their own thoughts and build upon one another’s ideas. It gives everyone a voice, even those who don’t get those prized seats at the runway. So I find it fitting that with the induction of this new media partnership, IQONS will circulate the first issue of its user-generated magazine among the jewel tone clad fashionistas perched under the white peaks of the Bryant Park tents. Meanwhile I will shiver in Boston, and try to live vicariously through some of my favorite fashion bloggers (Fashion Tribes) who were given the ultimate nod from the industry by getting press passes to arguably, the most glamorous week of the year.

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Filed under Entertainment, Fashion, Media, News, Social Media

Dear Dove

As we are all inundated with images of rail thin women and self esteem of young girls has paid the price, Dove’s real beauty campaign has earned unwavering loyalty and admiration from throngs of women including myself.  Their first viral video, Evolution, closely detailed the transformation of an average looking girl into the supermodel that we see on billboards and magazine covers.  It was a comforting reminder that the images that surround us tend to be nothing short of superficial.

When I received the first video I sent it to all my girls that I love so much with a little note reminding each of them how beautiful they are.  So when I recieved their recent video I was thrilled.  Though this one is a bit more intense and has far more shocking images, Dove’s “Onslaught” once again suprised and pleased me with its message to young women. 

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Filed under Advertising, Fashion, Media

Just a small voice

I suppose I began my crush (everyone calls it a love affair, so I thought I’d mix it up) on the media when I thought of it as a means of expression.  A way for each individual to broadcast their ideas and opinions.  With the onset of social media tools, this crush I suppose has evolved into more than that. 

 So imagine my dissapointment when Sally Field’s emmy speech was cut off by Fox network as she drew attention to the war.  So I know this is old news in the blogosphere, but I have been dwelling on it for a while.

 Why in a day when there are so many issues that people are passionate and opinionated about, would a major television network silence those powerful thoughts?  Simply because they do not reflect their own?

As I begin this little adventure I recognize that my thoughts and opinions may not always align with others but I have the brilliant and wonderful opportunity to share them. 

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Filed under Media, Personal

What Perez Says Goes… Really

Rumors that 14 year old Disney star Miley Cyrus is pregnant circulated around radio waves bright and early this morning. The radio program, Matty in the Morning, had assistants frantically trying to confirm these rumors. Once upon a time, when a rumor needed to be verified, contacts at print publications like US Weekly were on speed dial. Yet, this morning the contact that was bombarded with phone calls and email was none other than the most notorious blogger.Listeners were assured that all efforts were being made to contact Perez Hilton to solve the mystery of the alleged pregnancy. Kerry, a member of the Matty in the Morning team, proudly stated that she had Perez Hilton’s cell phone number and another team member was simultaneously flooding Perez’s inbox with inquiries.

A brief post on Perez’s blog quelled the rapid rumor and put it to rest. But one thing remains true – a shift became apparent this morning when traditional media turned to social media for news and content. The blogger used to generate content by scouring magazines and gossip columns in newspapers but now Perez Hilton, the king of gossip, has emerged the ultimate source of Hollywood chatter.

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Filed under Entertainment, Media